"British Airways is going where only failures have gone before.

Three London to New York business class only airlines have already collapsed - Silverjet, Maxjet, Eos - hit by rising oil prices.

But more than a year after the last one - Silverjet - went bust, British Airways is trying its own version.

The new service will fly from London's City airport.

That could be a key difference to its failed competitors, which flew from Luton and Stansted - not particularly convenient for those in the financial heart of the capital.

And it means that high-flyers won't need to cross London to fly from Heathrow. But there is a disadvantage too."

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